Independent motivation is what I mentioned in my last post and my focus for this year. It's incredibly important that I stay determined and like Nike says, "Just Do It." So last week I created a design of Chance The Rapper in Photoshop using a photo of him from his gig at Saturday Night Live. I first posted it to my Twitter with 37 favorites and 7 retweets thus far... not bad considering I don't have the highest following on this platform. Later in the day I also ended up posting the design to my Instagram, currently at 164 likes, while gaining some new followers thanks to the ability to use so many hashtags like #GraphicDesign and #Photoshop. One week later I've finished a design for the little known hip-hop singer Kodie Shane. Which I just posted to Twitter. Utilizing social media is going to be critical to my career path as a public relations professional and graphic design artist. In fact, I just unfollowed all the inconsequential celebrities that were clogging my Instagram feed and dug around for some graphic design accounts to keep my eye on the prize. Luckily I feel like I'm pretty well-versed in the social media world. For example, I know that the best time to post an Instagram is after 5 p.m. so that is gets the highest amount of exposure possible. Unfortunately for many companies the social media thing hasn't gone so well. Lack of research or concern can create some embarrassing moments and messy PR crises. But there are some organizations that are doing it right. My personal favorite is Denny's. Their extremely casual use of social media along with their knowledge and correct usage of memes–that's key!– is a refreshing change from the boring, robotic corporations and their attempts at social media. So I will be using social media to post my designs while also keeping my followers engaged with my content. That's why I am making a goal to create something at least once a week so that I can stay consistent and motivated. I can already see improvements in my Photoshop skills– and that's just within one week. Take a look below and on my social accounts!
UPDATE: Kodie commented on my Instagram post! Super excited to be recognized by her and hopefully it will boost my exposure!
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AuthorMy name is Sarah Jane and I'm just figuring it all out. Archives
June 2017
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